Marketing Plan

  • Press Meets in all Audition places
  • SMS campaign for nearly 50 lac’s registered mobile no.s targeting the age group between 18 to 25 years
  • Call for auditions in all regional TV Channels down East
  • 8×8 size Colour ads in leading News Papers in all Audition places
  • 10 Hoardings in prime locations in each Audition cities for a period of 4-5 weeks
  • Bus shelters in Bhubaneswar and Café Coffee Day Counters
  • FM Radio promotion in all Audition places
  • Special campaign with Promoters in happening malls, multiplexes and other happening places
  • Promotions at posters in all the leading technical/ non technical Universities/ Colleges/ Schools across the State
  • Social Media Publicity (Website / Face book)
  • Mobile App